As a component of the 2026 Art of Taxes program, TALA will offer a dedicated workshop addressing federal tax deductions common to artistic and creative practices. This practical online workshop covers federal tax deductions available to artists and creative professionals, including home office expenses, supplies and materials, travel, marketing and promotion, equipment, and other business-related costs.
Designed for working artists at all stages, the workshop will help participants better understand what expenses may be deductible and how to document them properly. The session will provide clear, usable guidance to help artists manage their taxes confidently and retain more of their income.
About the presenters:
Kathy Ploch, CPA
Kathy is a CPA at Durio and Korpal P.C. She previously spent 7 years as a Tax Compliance and Consulting Specialist at Harper & Pearson Company, P.C. She has been in public accounting preparing all types of taxes for 35 years and has worked with small nonprofit organizations for 20 years. Kathy is a Past President of TALA and has been a volunteer with the organization since 1999. She is a member of the Houston CPA Society and served as the Society’s President in 2009-2010.
Lisa Sretenovic, CPA/CITP/CGMA
Lisa is a business coach competent in accounting, finance, and management. She is also skilled in strategic planning/budgeting, analysis, process improvement, and training. As a result of her work in varied industries (public accounting/tax, professional practices, real estate investment, SaaS, telecommunications, manufacturing, hospitality, music production, and oil & gas), she possesses experience that is broad and allows knowledge application from one area to others. One of her strongest abilities is to communicate complex financial information in a language appropriate for the audience, from the board of directors to the IT department or the director’s assistant to the small business owner. Her specialties include financial consulting for small & start-up companies focusing on the business owner’s financial literacy and how that improves business growth. Lisa provides services to TALA member artists and arts organizations and is a past TALA board member.
This project is generously funded by the National Endowment for the Arts and the Texas Commission on the Arts. To find out more about how National Endowment for the Arts grants impact individuals and communities, visit arts.gov.
This project is supported in part by the City of Austin Economic Development Department.